No one would have guessed yesterday morning that a picture of Santry would feature across the world, but that was before an enormous inflatable minion broke loose from its moorings and blocked an entire road.
With minion fever at an all-time high - 'Minions' has already grossed over $850 million worldwide - it wasn't too surprising that the image went viral, with media reporting the incident everywhere from Germany to India.
The winner, of course, in all of this is Santry's Omni shopping centre, which for a small time may be the most publicised shopping centre in the world.
Here's a few of the headlines below:
The Guardian
It wasn't too edgy for Vice
Munich's esteemed Suddeutsche Zeitung
TF1, France's most popular TV station
Even as far away as India
And Indonesia