Windsor Motor Group has announced that it will create 20 new jobs as it opens its fifteenth dealership located on The Long Mile Road in Dublin.

The positions include sales, service and repair roles at the Nissan dealership in west Dublin.

This will bring its total workforce to more than 300 people.

The company has also announced the appointment of Peter Nicholson as its new Managing Director. He joined the group in 1992 and has previously held roles as Group Finance and Insurance Director and Dealer Principal at Windsor Airside Nissan.

"The new Windsor Long Mile Nissan dealership is a key part of our strategic plan to expand nationwide and to lead the way in delivering a modern motor sales and aftersales customer focused experience ... Our state-of-the-art showrooms put technology at the heart of the retail experience, presenting a modern, spacious, open and friendly environment where customers are better informed and empowered to make the right vehicle choice," he commented.

The company, which sells Nissan, Opel, Peugeot and Mazda cars, has an annual turnover of €200m.

It sells over 9,000 new and used vehicle and services another 25,000 each year.

So far 2017 is off to a rocky start for car retailers, during the first quarter sales were down by 8.28% year-on-year as 75,967 new cars were sold.