J&D’s food company has come up with a crackling idea to promote pork - the first ever bacon-scented deodorant.
It will set you back about 6 euro and they claim that Power Bacon deodorant provides 24 hours of bacon-scented sweat protection.
A spokesperson said: “Common sense is like deodorant - the people who need it most never use it.
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"So be smart and buy the bacon-lover in your life a stick of Power Bacon.”
The firm doesn't just cover deodorant either, J & D’s produce lots of scented personal grooming products including lip balm, shaving cream, suntan lotion and lubricant for sex.