There have always been bizarre trends in plastic surgery, from bottom implants to breaking legs to make you taller.  Now young people in China are going under surgery to have their noses reshaped like the Eiffel Tower.

 Apparently driven by the incredible levels of competition in the Chinese job market people believe that a curved, Western style nose will give them an edge in their career.

Hundreds of advertisements are currently displayed across the south-western city of Chongqing, with posters promoting surgeon Wang Xuming's 'Eiffel Tower' procedure, AFP reports.

The poster shows a pale Western-looking woman showing off her slender, sloping nose in profile against a silhouette of the famous French landmark.

Despite the 7,400 euro (about £6,100) cost of the operation - and the rather unpalatable fact that the nose is made larger using tissue from the forehead - demand is apparently high.

Surgeon Wang Xuming said of his procedure: 'We are influenced by the beauty of Eiffel Tower, we are not content to just add something to the nose, we reconstruct it.

'Some students face a lot of employment pressure after graduation, if their facial features are good, they'll have more chance of finding a job.

‘We've had students getting the Eiffel Towernose, it's helped them a lot.'