A viral Christmas ad for a pub in Enniskillen is meant to remind people to “look out for people around Christmas time”, the producer has said. 

The ad depicts a lonely old man placing flowers on a grave and making his way to a pub. 

While there, he sits down to have a drink by himself and a young couple’s dog bounds towards him for a stroke. 

Enniskillen pub ad

The couple decide to sit down with him and the elderly gentleman grins from ear to ear. 

The ad struck a chord with many people and producer Aoife Teague said she was surprised by the number of hits it has recieved. 

“I couldn’t honestly believe it,” she told Lunchtime Live.  

“When we posted it on the Friday, it started going well and the next thing my phone just blew up and it honestly hasn’t stopped since.” 

Ms Teague described loneliness as a “very sensitive topic” and said she hoped it would remind people to think of others during the festive season. 

“We always think about Christmas and the magical time that it is,” she said. 

“But we do tend to forget that there are people there who suffer a lot at Christmas and I think it was a very important reminder to just look out for people around Christmas time.

“I know it is magical and it is brilliant and we have lots of fun but there are people there that just don’t find it that special a time and find it really tough.” 

Beginner's luck

 Charlie's Bar in Enniskillen has never before made a Christmas ad and owner Úna did not expect her first attempt to be so successful. 

“She just thought now is maybe the opportunity to just [shine] a wee bit of light on them sort of people,” Ms Teague said. 

“There was nothing behind it other than to make a nice Christmas ad, it just happened to blow up.”

You can listen back here:

Main image: A screenshot from the ad. Picture by Charlie's Bar.