People should be able to buy concert tickets from venues instead of relying on Ticketmaster, an expert has said.
It comes as high demand is expected for Oasis tickets at Croke Park, which go on sale at 8am tomorrow.
The tickets for the two gigs next summer will be available an hour before tickets for their UK dates.
Music and Entertainment Association of Ireland (MEAI) Spokesperson Rebecca Cappuccini told Lunchtime Live the monopoly Ticketmaster has isn't good for customers.
"I'm very old school in my demeanour so I always thought that being able to go to a physical locality to pre-order tickets and have a system that is people to people [is best]," she said.
"There can't be glitches, there can't be exorbitant queues - it's just the right people going to the right place at the right time.
"When we're relying so heavily on technology for things like this, it does cause problems and there's very few fixes available".
A person selling tickets for a sports event, 3-11-18. Image: Ceri Breeze / AlamyMs Cappuccini said spreading out ticket sales beyond Ticketmaster would create less technological problems.
"Potentially, if it wasn't monopolised, [it would be fairer]," she said.
"There would be lesser problems with technology glitching because everyone would have their own server.
"If you're bringing everything to the one company and relying heavily on the one company in order to get tickets out there, that can cause a gridlock of the system".
Ms Cappuccini said VAT on tickets is also a factor.
"That's at 13.5% and obviously, that's completely absorbed by the customer," she said.
"MEAI were in with the Minister of Finance last week trying to get that ratified down to 9% in order to support customers and musicians alike".
'Yearly membership'
Lunchtime Live caller Robin said she believes venues should sell yearly memberships instead.
"If you were to use the Olympia in Dublin as an example if you were able to buy a year membership and be able to go to one gig a month, depending on how much you want to pay," she said.
"There's an airline who've just done the same thing for flights, where you buy membership to have flights for a year.
"[A yearly concert subscription would] enable people who are proper music heads to be able to get to the gigs without the panic and stress."
Robin said one company should not have all the power.
"It could work out to be more expensive if you're trying to get an annual membership to Croke Park gigs, for example, but it's about the de-monopolisation.
"If we're able to give the venue some of the power to sell their own tickets [it would be better].
"Whelan's sells their own tickets, for example, and I'm always trying to get their tickets.
"It just feels better than trying to rely on Ticketmaster all of the time and they're not very good at their one job".
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Host of the For Techs Sake podcast Elaine Burke told the show Ticketmaster isn't good at dealing with high demand.
"I'm a big fan of being able to buy direct from the venue," she said.
"I do find Ticketmaster to be unwieldy to use; it can be troublesome - especially when you've got high-demand ticketing systems like what we're going to have with Oasis over the weekend.
"Even the fact that there's this presale ballot, lottery thing going on as well.
"It's very convoluted and very complicated... and people don't even know what time specifically they're going to get the link to access the pre-sale.
"I think the purpose of doing it this way was to try and weed out people who aren't in it for big fandom.
"The problem is it won't weed out the scammers who are intent on getting their hands on these tickets."
Ms Burke said she believes things won't run smoothly for Ticketmaster tomorrow.
"Chances are things are going to go wrong, Ticketmaster actually has precedent with this.
"Those fees that we are all charged on top of the tickets, you think that would all be invested in better infrastructure, but most of Ticketmaster's technological investment seems to go to making it hard for you to pass on tickets yourself."
Earlier this year the US Justice Department said it was suing Ticketmaster for "monopolisation and other unlawful conduct that thwarts competition".
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