A birthday card with x-rated implications has been pulled by British greeting cards chain Clintons after complaints from social media users.

Lucy Dunn took to Twitter to ask that Clintons remove the card, showing a bear pulling its legs towards its head.

The caption of the card reads: “After a few birthday drinks ... She was up for pretty much ANYTHING!”

A disgusted Ms Dunn tweeted: “Happy birthday to any woman who “deigns” to have a drink on their birthday. Found this in my local card shop @ClintonsTweet”.

Happy birthday to any woman who "deigns" to have a drink on their birthday. Found this in my local card shop @ClintonsTweet #disgusting pic.twitter.com/DGqZLoGZq2

— @lucydunn (@luce29) March 7, 2017

Clintons quickly sent a tweet back to Ms Dunn apologising for any offence caused. The retailer also confirmed that all of its stores will be removing the card from sale.

The controversial card split opinion among Twitter users with some describing it as “vile”, while others argued that the card was “absolutely fine”.