The first LEGO store in Ireland is set to open later this year.
The toy brand says it's opening a store on Grafton Street during the summer.
As well as its standard retail offering, the company says the shop will also contain a range of "physical and digital experiences".
They include a LEGO 'minifigure' factory allowing customers to design their own character and a 'pick a brick' wall for anyone looking for individual or specific pieces.
There'll also be a number of new LEGO models in the store 'inspired by Dublin and Irish culture'.
Simone Sweeney, Vice President of Global LEGO Retail Development, said: “We have been looking for the perfect site in Dublin, so we were very excited when the opportunity came about to open on the vibrant Grafton Street.
"The city has been part of LEGO Retail’s expansion strategy for many years given the existing huge number of LEGO Fans in Ireland and the international customers typically found in the city.
"We are also excited to be revealing the new LEGO retail platform in this market with innovative retail-first experiences and a destination for product launches, events and a hub for our Irish LEGO fan community.”
The shop will be Ireland's first LEGO store and will join dozens of other stores the Danish toy-maker has already opened around Europe.
