Mark Zuckerberg has set out how he believes Facebook and the wider internet should be regulated.
The founder of the social media company claims "a more active role" is needed from governments and regulators.
In an article for The Washington Post, he has highlighted "harmful content, election integrity, privacy and data portability" as four areas lawmakers and companies should focus on initially.
The Facebook founder says he agrees with suggestions that the company has too much power over speech, including deciding what counts as hate speech or terrorist propaganda.
He confirmed that the firm's creating an independent body so people can appeal Facebook's decisions on issues related to speech and harmful content.
Elsewhere, Mr Zuckerberg calls for updated legislation on online political advertising to protect elections.
Explaining data portability, he says people should be able to move they data they share from one service to another - adding that requires common standards.
On the subject of privacy and data protection, he proposes a 'globally harmonised framework' for regulation - in line with the EU's General Data Protection Regulation (GDPR).
Mr Zuckerberg says he believes a global approach will ensure the web doesn't become fractured and that everyone will get the same protections.
'Updating the rules for the internet'
In his article, the 34-year-old billionaire acknowledges that Facebook has a role to play in addressing the issues.
However, he observes: "People shouldn’t have to rely on individual companies addressing these issues by themselves.
"We should have a broader debate about what we want as a society and how regulation can help."
He adds: "By updating the rules for the internet, we can preserve what’s best about it — the freedom for people to express themselves and for entrepreneurs to build new things — while also protecting society from broader harms.
Mark Zuckerberg's proposals come as Facebook continues to face serious questions over many of its policies and approaches.
The company spent much of 2018 attempting to address scandals such as the Cambridge Analytica scandal.
Social networks have also found themselves under increased pressure to take actions against hate speech and extremist content in the wake of major incidents such as the New Zealand mosque shootings.
Only a few days ago, Facebook announced a ban on any posts praising or supporting white nationalism and white separatism.
