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McDonald’s introduce an ‘as Gaeilge’ ordering option across Ireland

The fast food giant has announced the nationwide rollout of Irish language ordering across its self-service kiosks in restaurants throughout the Republic of Ireland.
Molly Cantwell
Molly Cantwell

12.02 12 Mar 2025


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McDonald’s introduce an ‘as Ga...

McDonald’s introduce an ‘as Gaeilge’ ordering option across Ireland

Molly Cantwell
Molly Cantwell

12.02 12 Mar 2025


Share this article


Customers across Ireland can now order in Irish at McDonald’s restaurants.

The fast food giant has announced the nationwide rollout of Irish language ordering across its self-service kiosks in restaurants throughout the Republic of Ireland.

Following a successful trial period in McDonald’s Westside Shopping Centre in Galway, customers across the country can now place their orders as Gaeilge.

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This initiative is part of McDonald’s Ireland’s ongoing commitment to “embracing and celebrating Ireland’s rich linguistic and cultural heritage”.

The introduction of the Irish language option will allow customers to navigate the menu, customise their orders and complete transactions in Irish.

Irish television presenter Dáithí Ó Sé (L) and franchisee of McDonald’s Westside Shopping Centre in Galway Aaron Byrne (R) at the launch of the Irish Language Kiosks on Shop Street in Galway. Image: McDonald's Ireland

At the launch of the Irish Language Kiosks on Shop Street in Galway, Irish television presenter Dáithí Ó Sé said its fantastic to see McDonald’s “supporting the Irish language at this level”.

“This initiative gives people the opportunity to use the language naturally in their daily lives, which is so important for the future and development of Irish,” he said.

“This is a great step forward for Irish speakers and for the wider community in Ireland.”

Franchisee of McDonald’s Westside Shopping Centre in Galway Aaron Byrne said they are thrilled to introduce Irish language ordering to our self-service kiosks nationwide.

“The overwhelmingly positive response from our Galway trial highlighted the demand and enthusiasm for this initiative,” he said.

“As a brand that is deeply rooted in Irish communities, we are proud to support the Irish language and provide our customers with the option to engage with us in the language of their choice.”

The launch of the Irish Language Kiosks on Shop Street in Galway. Image: McDonald's Ireland

McDonald’s Ireland have said that the trial in Galway saw strong uptake from customers, “reinforcing the importance of language accessibility” and McDonald’s “commitment to evolving its customer experience to meet the needs of local communities”.

The nationwide rollout to McDonald’s 95 restaurants in the Republic of Ireland ensures that Irish speakers, learners, and those passionate about the language can “enjoy a seamless and fully immersive experience” in restaurants across the country.

This development aligns with McDonald’s broader inclusivity and community engagement efforts, reinforcing its commitment to “reflecting the culture and traditions of the communities it serves”.

Irish television presenter Dáithí Ó Sé at the launch of the Irish Language Kiosks on Shop Street in Galway. Image: McDonald's Ireland


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