Newstalk, SpunOut.ie, NYCI and USI have joined forces to encourage Ireland's young adults and first-time voters to register for the general election and to use their vote on February 8th.
The partnership will see the organisations come together to run registration drives on campuses including Trinity College Dublin (TCD) and University College Cork (UCC), encouraging students to join the register in advance of the deadline.
Newstalk will support the entire campaign through promotional airtime, social media and content reflecting the issues important to young adults.
As part of the partnership, Newstalk will host outside broadcasts from NUI Galway (January 28th) and NUI Maynooth (February 4th) with Sean Moncrieff live on campus.
These broadcasts will have a special focus on education, mental health and climate action.
The partners will encourage their followers and listeners to share why they are voting in GE2020 with the hashtag #WhyImVoting.
Speaking about the initiative, Newstalk's managing editor Patricia Monahan said "Newstalk is delighted to be working with SpunOut.ie, USI and NYCI, to help drive awareness about the importance of getting on the register and using your vote.
"It was great to see a strong youth turnout in recent referenda and it is important that we encourage those voters to have their say in the general election. We look forward to engaging them on the issues that matter to them throughout the campaign"
Ian Power, CEO of SpunOut.ie, added: "SpunOut.ie is excited to be partnering with Newstalk, USI and NYCI to ensure all 18 to 25-year-olds are registered to vote in what is a crucial election for many issues facing young people.
"Mental health, climate action and funding for higher education are all areas of huge concern and we're looking forward to exploring how the next Dáil can make progress on these issues, for young people in this campaign.
"We know young people respond to policies and solutions rather than party politics and we look forward to hearing directly from young people on social media as to why they will be voting in general election 2020."