Some 49% of Irish businesses are now using AI, according to a joint report from Microsoft and Trinity College.

They say that Ireland is now at a crossroads where it can position itself as a global technology hub and “drive competitiveness” through AI innovation.

The report found that multinationals are ahead of the curve in Ireland and are adopting AI at a rate 30% quicker than indigenous businesses.

Change the world

Microsoft Ireland General Manager Anne Sheehan said this new technology will change the world as we know it.

“AI is a defining technology of our time, comparable to the advent of the light bulb or the printing press, and will transform and augment how we work, create and collaborate,” she said.

“The research indicates that indigenous organisations might be falling behind, but this is only the start, there’s still time to be early adopters and harness the innovative potential of AI.

“Irish organisations also have a unique opportunity to tap into our status as a multinational hub and become leaders in generative AI to deliver local economic growth.”

'Critical juncture'

Trinity College Business and Analytics Director Ashish Jha said Ireland is at a “critical juncture” regarding AI use.

“AI strategies will shape their [Irish businesses] digital future,” he said.

“While the majority are currently focused on enhancing processes and boosting productivity through incremental advancements, a profound shift towards transformative innovation is essential to secure Ireland's position as a global digital leader.

“Generative AI tools are the biggest disruptive innovation enablers of our era and Irish firms are lagging in adoption or planned adoption of these tools.”

Some 71% of businesses in Ireland have said AI has improved their productivity.

Main image: Concept AI technology. Image. NicoElNino / Alamy Stock Photo