Ground Rules. Let’s start with them as it will clear up any misunderstandings before we begin.

I am a YES voter.

I would hate to live in a country where the narrow self-righteous moralizing that sums up the NO campaign held sway. I’ve seen it at work. 1983, 1985 [divorce kills love, don’t ya know], the sneering tone of voice as they discuss anything they have to show ‘compassion’ to.

Their’s is a narrow Ireland. A sectarian Ireland. A suffocating Ireland.

I am a YES voter.

I find the Yes campaign appalling.

It’s like the X-Factor audience were given the reins. It has all the subtlety of a yes from Cheryl.

The two most effective interventions in the campaign so far were Pat Carey’s interview and a letter from a middle aged man who grew up gay in the 1970s. They were ‘ordinary’ men with ordinary tales of love and loss. They wanted what we all want.

Maybe it was too easy a sell.

We all want to love and be loved.

Why am I not feeling the love for the campaign? Let’s use that mural as evidence. There’s nothing wrong with it. It’s great to live in a nation where we can paint a mural of two men kissing and yet, something in me is thinking ‘it is too perfect’. The two guys are obviously hunks who would melt anybody’s heart. But do we need such ideal apparitions to get the vote out?

The Yes campaign was right when it says it’s all about family and they’re right to call out the No campaign for their hurtful ‘mammy and daddy’ ad. Even then, the glossy 'let’s all go and vote' videos leave me cold. Again, it’s too slick. Does it actually want to engage with the floating 50-something mammy?

Step forward Mrs Brown. Mad I know but the short ad, featuring a mother and gay son who are fictional, get to the heart of the matter. A simple story. Here it is:

So there you go. I’ve said it. Vote Yes but not because it’s cool, or Hozier is, or you're scared that you’ll be seen as square. Vote because you know what it means to love and be loved.