Uncategorized

Chief Marketing Offices gives interesting insights in new poll

The advertising agency Media Central has been polling 100 Chief marketing officers to find out what makes the sector cheer or geer. Some CMOs think they should sit at board level while others complain of a relentless workload. They also worry about how best to promote their brands and thankfully radio is in the top 3 channels for advertising. Speaking to Joe this morning was Jonathan Conlon, COO of Group M.

Share this article

05.45 15 Sep 2023

Chief Marketing Offices gives interesting insights in new poll

Listen to this episode

Breakfast Business with Joe Lynam

Share this article

05.45 15 Sep 2023

The advertising agency Media Central has been polling 100 Chief marketing officers to find out what makes the sector cheer or geer.

Some CMOs think they should sit at board level while others complain of a relentless workload. They also worry about how best to promote their brands and thankfully radio is in the top 3 channels for advertising. Speaking to Joe this morning was Jonathan Conlon, COO of Group M.