Advertisement

Greenwashing explained!

According to the dictionary, Greenwashing is the behaviour or activities that make people believe...

Share this article

06.45 13 Jan 2025


Greenwashing explained!



Share this article

06.45 13 Jan 2025


According to the dictionary, Greenwashing is the behaviour or activities that make people believe that a company is doing more to protect the environment than it really is. Given the fact that most of us cannot measure carbon emissions or how to reduce it, greenwashing has become a major issue.

There is an Irish start up which verifies whether your green claims are justified or not.  She’s Laura Mora who has advised the UN and now she’s the Managing Director of EcoVerify 


Read more about

Breakfast Business

Related Episodes

THE FOOTBALL SHOW: Irish inter...

00:35:11

THE FOOTBALL SHOW: Irish interest in the Premier League | Sean Dyche on Seamus Coleman | Richie Towell

OTB Football

00:35:11


Why fake online reviews have b...

00:11:33

Why fake online reviews have become a big problem

The Hard Shoulder Highlights

00:11:33


What effects will Trump’s tari...

00:18:54

What effects will Trump’s tariffs have?

The Hard Shoulder Highlights

00:18:54


Allianz League Hurling Finals...

00:25:16

Allianz League Hurling Finals | "A little bit of respect" | Joe Baldwin

OTB GAA

00:25:16