‘BookTok’ is a thriving community on TikTok that is completely changing the book industry for authors.
It allows authors to snatch up book deals directly from the exposure that they’ve received on BookTok.
Irish Authors shortlisted for the TikTok Book Awards are Claire Wright for BookTok Breakthrough Author, and ‘The Rachel Incident’ for Book of the Year by Caroline O’Donoghue.
Both authors join Anna Daly to discuss how BookTok has changed things.