Callum Wilson says he's joined a "sleeping giant" in Newcastle and is aiming to help them become an established top-half team in the Premier League.

The England international has completed his £20m move from Bournemouth to St James' Park ahead of the start of the new Premier League season.

"I have 41 Premier League goals, so for me, the 100 club is massive," Wilson said of his individual aim at his new club.

"That is a massive carrot there to get into that in four years.

"That is where I'd like to be at the end of my career, 100 Premier League goals and join that exclusive club. That is something to treasure for life. Scoring goals here is massive and I need another 59, so I guess that is the aim as an individual.

"From a team point of view, the club is a sleeping giant. It has massive potential. There are two leagues in the Premier League. You have the top six, and the teams below that. Some years the six, fifth place is achievable.

"You have to set your ambitions and aims high or there is no point doing it. I don't think anyone will say they are happy finishing 10th, 12th, or even ninth. You don't gain anything from that."