Property website Zoopla has confirmed that they will end their shirt sponsorship deal with West Brom at the end of the current season due to the controversial gesture made by Nicolas Anelka.
They are unhappy at the "quenelle" sign, which is seen as anti-semitic.
Anelka is due to play for West Brom tonight in their Premier League clash with Everton at the Hawthorns.
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That game could also see Aiden McGeady make his debut for Everton.
The Republic of Ireland international moved to the club from Spartak Moscow earlier this month.
Kick off at the Hawthorns is at 8pm.
